DevOps doesn't mean creating code for developers, but testing it in the prod-like environment. The system runs automated testing continuously which allows developers keep an eye on their code all the time and therefore improve it constantly.
Today, customers don't want to wait, they want it perfectly served NOW. If they don't get it from you, they get it from someone else. DevOps enables you to satisfy the needs of your customers with a quality product now.
Hundred years ago, why couldn't people develop as fast as we do now? They had to do washing, cleaning, counting, constructing, etc. by themselves. They simply didn't have time to improve their lives because manual work took too much time. So why take your development process one hundred years back? Automate processes!
The Business Benefits of DevOps Integration
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